TERMS OF REFERENCE (TOR)

1. Position Title

Business Development & Client Relations Officer

2. Background

Business development and strong client relationships are essential for customer acquisition, customer retention, market expansion, and sustainable organizational growth.

The position will support the identification of new business opportunities, customer acquisition, client retention, market development, and relationship management.

3. Purpose of the Position

The purpose of this position is to develop new business opportunities, strengthen client relationships, support customer acquisition and retention, and contribute to the achievement of business targets.

4. Key Objectives

The position will:

• Identify and develop new business opportunities.
• Increase customer acquisition.
• Strengthen client retention and satisfaction.
• Develop and maintain strong client relationships.
• Identify new markets and business opportunities.
• Support achievement of business and performance targets.

5. Key Responsibilities

• Identify potential clients and new business opportunities.
• Develop and maintain relationships with existing and prospective clients.
• Support customer acquisition and retention activities.
• Develop and maintain a business development pipeline.
• Conduct market and client research.
• Understand client needs and recommend appropriate solutions.
• Participate in client meetings, presentations, and negotiations.
• Develop business networks and partnerships.
• Monitor business development performance against targets.
• Prepare business development and client reports.
• Support market expansion and business growth.

6. Required Qualifications

Mandatory

• Bachelor’s degree in Business Administration, Marketing, Economics, Finance, or a related field with at least 5 years of relevant professional experience; OR
• Master’s degree in a relevant field with at least 3 years of relevant professional experience.

Preferred

• Professional certification or additional training in sales, marketing, business development, or customer relationship management.

7. Required Experience

The candidate must have:

• Experience in business development, sales, client relationship management, banking, microfinance, financial services, or a related area.
• Experience in customer acquisition.
• Experience in client retention.
• Experience in market development.
• Experience in relationship management.
• Experience working toward business or sales targets is an advantage.

8. Required Skills and Competencies

• Strong business development and sales skills.
• Excellent customer service skills.
• Strong client relationship-management skills.
• Strong negotiation skills.
• Strong presentation skills.
• Ability to identify and develop new business opportunities.
• Strong networking and communication skills.
• Results-oriented approach.
• Strong commercial awareness.
• Ability to work toward targets and performance objectives.

9. Deliverables / Expected Outputs

• New business opportunities identified and developed.
• New clients acquired.
• Existing client relationships maintained.
• Customer retention activities implemented.
• Business development pipeline maintained.
• Market opportunities identified.
• Client meetings and business presentations conducted.
• Business development performance monitored.
• Business development reports prepared.

10. Application / Submission Requirements

Applicants should submit:

1. Updated CV.
2. Cover Letter.
3. Copies of relevant academic qualifications.
4. Professional certifications, where applicable.
5. Relevant professional references.